Ketchum Sports & Entertainment (KSE) specialises in leveraging the drama and emotional connections of sports and entertainment to cut through the clutter of marketing messages to help brands connect with their consumers.
A boutique mentality within a large global agency, the Ketchum Sports & Entertainment team in London deliver strategic planning and oversight of Global/European activations of major sporting properties (e.g. Olympic Games, UEFA Champions League) alongside sport specific UK PR activation and digital influencer identification and management. Our clients are not just external but also within our own walls, as we provide specialist sport counsel for Ketchum teams globally. Sporting an all hands on deck approach, the KSE team pride themselves on being YES people, connected with more than 40+ people in our KSE team globally to deliver for different client needs across the world.
Whether it’s leveraging vast relationships or tapping into more than 20 years of experience, KSE strategically aligns companies with celebrities, film, television, sports and music properties via: promotions; events; product placement; talent endorsements and engagement; traditional and digital media outreach and partnerships; influencer outreach; integration deals; and sponsorship.
An Account Manager should have a firm understanding of how PR fits into marketing communications, including how elements support each other to maximise cut through. Knowledge and experience within the sport’s industry is paramount.
The role requires the ability to manage campaigns and projects concurrently so flexibility is key. An Account Manager needs to ensure there is a robust planning process in place and is responsible for ensuring client accounts and junior team members are managed effectively to deliver successful programmes. Excellent writing skills are required. Self-sufficiency and self-motivation are needed, along with a proactive, can-do attitude which inspires and motivates others within their teams.
Effective client management skills are essential with Account Managers liaising with and providing counsel to stakeholders at a range of levels. Confidence and tenacity will add value, as will a hunger to seek out new business, whether through organic client growth or through networking to find new prospects. Account Managers should also be curious, always looking for new ideas and opportunities, with good listening and observation skills.
Our KSE London team are looking for an individual to bring their team values to life:
Purpose of Role
Manage and implement PR plans to meet clients’ needs. Act as a line manager to the team. Plan and ensure completion of performance and career reviews and action follow through. To provide support and suggestions to Account Directors.
Administration and Reporting:
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