Established in 1963, Alpinestars has grown into the world-leading manufacturer of motorcycling and auto apparel products, offering high-performance equipment, protection and technical footwear for motorsports and racing’s extreme conditions, and sportswear.
Its involvement in Formula 1, the World Rally Championship, AMA and World Motocross and MotoGP has led to the creation of advanced technical equipment for racing’s top athletes.
Alpinestars’ products are developed by a large international staff with auto racing and motorcycling backgrounds at the company’s laboratories in the U.S. (Los Angeles) and Europe (Asolo, Italy).
To exceed the needs of racers and consumers around the world, Alpinestars utilizes the latest technologies for superior product development.
For those who live and breathe MotoGP racing and Supercross, Formula 1 or Nascar or Mountain biking, Alpinestars sportswear is a reflection of the high-performance athletes who wear it in competition and daily life.
Reporting to the President, you will be in charge to build Alpinestars brand identity and product awareness in the Cycling markets, by proposing, initiating, developing and maintaining relationship and exposure with print media (including key publishers and editors), as well as event organizers/promoters, race teams and athlete management/media support and photographers.
You will work through external media communications/relations and public relations outreach at key sporting events, races and trade shows, for Cycling. You will respond to media and industry inquiries from the Cycling market, dissemination of media material inclusive of press releases.
You will be monitoring, tracking and archiving of media print/editorial exposure together with maintaining the media database. You will develop company & product news release and other appropriate media communication materials for brand development and positioning.
Your main responsibilities:
MEDIA PROJECTS & DIGITAL ASSETS (collection photo/video shoot, catalog, look-book)
PRESENTING & PUBLIC SPEAKING
Your experience and skills:
SRi is a partner-led, global executive search and consulting firm servicing the rapidly converging industries of media, content, technology and sport.
We work as one team with 65 staff based in key global markets across eleven offices on four continents. We offer dedicated and specific sector, function and region expertise. Our activities extend beyond traditional executive search and include board assessment, succession planning, salary benchmarking, advising clients on their internal and external hiring strategy, new market entry and multi-vacancy projects.
We are proud to be the exclusive partner in this search with Alpinestars.
If this opportunity fits your profile and ambitions, please submit a letter of application highlighting relevant achievements and experience, an up to date curriculum vitae and details of your current commitments via Apply Now.
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