Infront Sports & Media, based in Zug, Switzerland, is the world’s most respected full-service sports marketing company with a capacity for innovation that is helping to transform the industry. These innovations have enhanced every area of sports marketing, including distribution of rights, host broadcast, digital media and entertainment, programme production, event operations, brand development and sponsorship.
Infront group enjoys successful partnerships with almost 160 rights holders in more than 25 sports and hundreds of sponsor brands and media companies. It now has over 600 employees in more than 25 offices across 13 countries, including Austria, China, Finland, France, Germany, Italy, Qatar, Singapore, Switzerland and Turkey as well as countries hosting a major sports event.
Infront Sports & Media in China
Infront China is a wholly-owned subsidiary of Infront Sports & Media. The company, based in Beijing, has rapidly become the leading sports marketing organization in China. With a staff of 50 specialists, the subsidiary offers a powerful combination of international expertise and local market knowledge. With the success of Happy 10K series, a mass participate running series fully owned and operated by Infront China, the company has also established itself as one of the key players in the field of endurance and mass participation sports.
Infront Sports & Media and FIBA
FIBA, the International Basketball Association Infront Sports & Media, announced in 2016 a long-term strategic partnership to drive FIBA’s marketing activities. For the period of four FIBA world Cup cycles up to 2033 Infront will be FIBA’s worldwide exclusive partner for the sale and marketing of the worldwide sponsorship and licensing rights across World Cups, Qualifiers, Continental Cups, and Youth World Championships. The partnership has seen the creation of FIBA Marketing a cooperation between FIBA and Infront team focused on supporting FIBA in developing awareness and value of national team basketball on a global basis.
Scope of work
Skill & competencies
Related departments & important external partner
For a confidential discussion please contact
Zhaolong Liang, Researcher
M: +86 17301268683 E: firstname.lastname@example.org
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