The SRi job board is managed by SRi Executive, the premier global boutique search firm specialising in Sport, Media & Content, Sporting Goods & Fashion and Digital Transformation.
Search and apply for available roles across a range of industries.
Social Media Manager, International
Company: DFL Digital Sports
Location: Cologne, Germany
Job Type: Full Time
Job Reference: AVSI-414884
Closes: 12th May 2018
Published: 12th April 2018
Social Media Manager, International – DFL Digital Sports
The main task of DFL Digital Sports GmbH is the production of media content. Based in Cologne, the DFL Digital Sports GmbH is a 100% subsidiary of the DFL Deutsche Fußball Liga GmbH and produces and publishes media content via a variety of digital platforms on its behalf. Content production for international markets and the implementation of the league’s own platforms e.g. bundesliga.com, also belong to the organisation’s core tasks.
Your highly-developed affinity for Social Media; and for content and brand marketing as well as your fundamental understanding of paid media will enable you to convey the world of the Bundesliga to an international market and turn interested parties into fans. This position will play an integral part in new fans acquisition processes through creative content and measuring its impact.
Your main responsibilities:
Marketing the Bundesliga brand to an international market on social media
Monitoring various social media channels and optimising the results on the basis of pre-determined KPIs
Further developing the social media strategy as well as building new communities and social media presence
Plan and deliver social content, from daily output to major campaigns
Identifying and building relations with influencers, increasing dialogue with relevant communities
Manage relevant social agencies and freelance social editors – internally and externally
Educating the wider editorial team and internal stakeholders on social media best practices and trends
Social point of contact for internal and external stakeholders
Create and activate a highly engaged global community, connecting the Bundesliga with all fans
Identify football and social trending topics; commissioning and briefing creative assets to leverage these trends
Work with Internal graphic team to produce best in class graphical elements in line with Bundesliga brand
Strong communication skills, able to convey your message to all stakeholders
Team-player with a high sense of responsibility and assertiveness
Hands-on mentality with a zeal for social/digital media and technology
First-rate English-language skills, knowledge of Spanish and German an asset
Static design experience is desirable
Film production for social
Your experience and skills:
Three to five years’ experience in social media, preferably in the field of sport
A digital strategist that understands how to best use social platforms to engage on a high level including paid media best practices
Administering and overseeing paid media on Facebook – both increasing performance of posts as well as converting fans
Can demonstrate previous excellence in the area of social media, resulting in tangible results
Understanding of both brand and content marketing
Experience using monitoring, analytical and social reporting tools and how they impact on social content creation
A storyteller, able to communicate a wide range of editorial output, engaging with a number of different regions
Experience of managing multi-language teams
Ability to be both creative and strategic in equal measure
Highly creative individual, with experience of executing design assets across a number of mediums and platforms
Applications must be submitted via SRi‘s Apply Now button above.
Please note that due to the high volume of applications received, SRi are only able to respond to successful candidates. To ensure you are kept up to date with all our new roles please sign up to receive our job alerts and Season Ticket newsletters.
Tagged as: Bundesliga, Cologne, Content, DFL, Digital, Digital Content, Digital Media, Digital Sports, Facebook, Football, Germany, Instagram, Social Media